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Our Founder

Small steps,
Big impact.

From Humble Beginnings to Purpose-Driven Leadership
Amos Choo, the youngest Agency Manager in Allianz in 2021, began his journey not with a head start, but with heart, grit, and vision. Before becoming an Agency Manager, he consistently led his unit to win Top Group Sales, earned awards for highest productivity, and achieved industry benchmarks like MDRT, Million Dollar Group, and Top Policies Sold.
 
But beyond the accolades and milestones, what fuels Amos today is a deeper mission:
 
To inspire humanity, both through the lives of his clients and the business associates he mentors.
 
A Decade of Impact
Over the past 10 years, more than RM3 million in claims have been successfully filed for his clients. That means real families were able to overcome hardships without financial worry, because they had the right protection in place.
 
505 Advisory was born out of this real-world experience, dedication, and a vision to change how people view insurance. Not as a product, but as a powerful foundation for freedom and peace of mind.
 
A Personal Journey
Born in Seremban and raised in Kuala Lumpur from the age of 5, Amos grew up quiet and observant. Struggling with English and low self-esteem, he spent much of his early years in the background… but always learning, always watching.
 
Through life’s lessons and meaningful connections, he came to understand the vital role money plays. Not just as currency, but as the key to choices, freedom, and a fulfilled life.
 
His Definition of a Rich Life
For Amos, being “rich” is not just about numbers. It’s about:
  • Quality moments with family and loved ones
  • The freedom to travel and explore the world
  • The ability to make better choices without financial stress
  • And most importantly, fulfilling a purpose, to inspire and elevate lives
 
Why Insurance?
At 23, fresh from completing his Marketing degree, Amos made a bold choice. With zero capital, he stepped into the insurance industry. Not just as a career, but as a calling.
 
By 29, he founded 505 Advisory, with a clear vision to reshape the industry into one that is loved, respected, and trusted.
 
His Mission Today
Amos is now on a mission to:
  • Inspire youth
  • Build future leaders
  • And cultivate a new kind of financial professional — one who serves with empathy, clarity, and confidence
 
Through 5O5 Advisory’s unique selling formula, clients never feel pressured. Instead, they feel empowered to learn, plan, and grow with peace of mind.

Contact us to begin your insurance journey.